Brand Evolution: Staying Relevant in a Changing Landscape
In a fast-moving market, brands that can evolve — without losing sight of their core identity — are the ones that rise to the top. As trends shift and consumer behaviors change, brand evolution becomes more than a visual update; it’s about rethinking your image, refining your message and realigning your offerings to meet current expectations and future demands. Join 1905 New Media on Thursday, May 15 for a FREE happy hour event in St. Louis and explore why brand evolution matters, what drives it and how to do it right.
What to Expect
Discover what it takes to build, maintain and transform your brand. This event will provide an inside look at what the branding process entails and give you actionable insights you can apply to your own business.
- Factors that drive the need for a brand refresh or rebrand
- A break down of the key elements of a brand strategy
- Tips for aligning your brand to new service lines and products
- Real-world examples of successful brand evolution
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Plus networking, Q&A and much more!
Thursday, May 15th, 2025 | 4 to 6PM
The Edge of Webster | 359 Marshall Ave,
Webster Groves, MO 63119
Meet the Speakers
Our expert branding strategists are ready to share how 1905 New Media has been helping businesses redefine their brands. Learn more about our speakers below!
Carmen Maugeri, Creative Director
Carmen leads strategic design, helping brands articulate what sets them apart and translating that into a memorable brand experience that drives results. He is passionate about using a human-centered design process to solve brand and business challenges and help organizations uncover opportunities for growth. Carmen’s 30-year experience spans almost every industry, including a specialized focus in the automotive, consumer electronics, hospitality and real estate spaces.
Amanda Schomaker, Head of Growth
Amanda is a seasoned marketing strategist with more than 20 years of advertising and marketing industry experience. From entrepreneurial startups to established companies in tech, transportation, automotive and SaaS, Amanda has helped businesses evolve from fragmented identities into strong, unified market leaders. She enjoys combining strategy and creativity to come up with ideas that are smart, fresh and actually make a difference.
Before You Go . . .
At 1905 New Media, we specialize in crafting compelling brand stories that resonate. Our team guides businesses through a strategic branding process, from evaluating your current position to developing a clear message and visual identity. Whether you’re refreshing your brand or starting anew, we’re here to help you connect authentically with your audience.