Senco Properties, inc.
Challenge
Senco Properties, a longtime leader in Chicago real estate, has worked with 1905 New Media for over 25 years. When it was time to evolve their brand for the digital era, they turned to a trusted partner that already understood their story and goals.
Senco’s previous brand identity, while successful in the past, no longer reflected the fast-moving, digital-first nature of today’s real estate industry. Their brand presence needed to be streamlined and modernized, and their website had to better support the sales and leasing process. Senco was ready for a refreshed identity that would position them competitively in a crowded market.
client
Senco Properties, Inc.
INDUSTRY
Real Estate & Development
SERVICES
Marketing strategy
Website & app development
Creative direction & design
Digital marketing
Branding
Commercial printing
Solution
Senco partnered with 1905 New Media to deliver a bold yet simple rebrand and a streamlined digital experience. The work included creating a clean, distinct brand signature designed for clarity across digital and print channels, along with launching a custom website tailored to Senco’s portfolio and audience, with a strong focus on usability and lead generation. Completed in just six weeks, the refreshed brand and website helped position Senco for upcoming sales and leasing opportunities and have since supported several successful sales and lease-ups.
