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As a business owner in St. Louis, you may have asked yourself: Is my business visible to customers online? Is my information on all of the online databases correct and up to date?

Whether customers search on their smartphones or look for local offerings from their computers, nearly 50% of the information they find is wrong or outdated. This misinformation can harm businesses, as prospects may receive erroneous information about your organization right when they are poised to purchase. According to a recent study, 63% of consumers say finding incorrect information on a business listing would stop them from choosing that business.

Having accurate and visible online information is crucial in today’s digital age. It not only helps customers find you online but also contributes to the credibility and reputation of your business. This is where Local Search Engine Optimization (SEO) comes into play.

The Importance of Local SEO

Local SEO is a strategic process that focuses on emphasizing the optimization efforts of local brick-and-mortar businesses. It’s about making sure your business is visible in the local search results on Google and other search engines. This is especially important for businesses in St. Louis, where competition can be fierce and standing out in local search results can make a significant difference.


At 1905 New Media, we offer a comprehensive local search optimization package for St. Louis businesses, along with an additional call tracking service. Our team will manage your content on all of the most prominent local databases, including Google Places, Bing, Yelp, Yellowbook, and many more.

If your business isn’t already listed on these popular databases, we can create online profiles for you. We provide detailed monthly reports on how your listings are performing in local searches. These reports also specify how much traffic to your website these online listings generate. With this data, you will know exactly how effective your listings are, and we can work together to tweak your online positioning based on your listings’ performances and your current promotions.

The call tracking service allows you to track the phone calls made to your business from your online listings. This service can help you to determine how effective your listing is in generating phone calls.

Local Search Optimization Package

Our local search optimization package provides these services to make your business stand out in online searches:

  • Creation or optimization of your listing on free local search engines such as Google My Business and Apple Maps.
  • Creation or optimization of premium listings on over 30 local databases, such as Yahoo! Local, Yelp, Yellowbook, Superpages,, and WhitePages for one year.
  • Detailed monthly reports on the number of times your listings are viewed and how many of these views result in traffic to your website.
  • Informed decisions on how to revise your online listings based on effectiveness.
  • Updates to your listings to reflect important changes like a new phone number or address.
  • Promotion of your business with current promotions advertised on listings.


Local SEO is a powerful tool for any St. Louis business looking to increase its online visibility. At 1905 New Media, we’re here to help you navigate this process and ensure your business stands out in the crowded online marketplace. 

Contact us to learn more about how local SEO can benefit your business.