Paid Search Advertising
Paid search marketing, or pay-per-click (PPC), isn’t just about appearing in searches — it’s about strategically positioning your ads to generate traffic, leads and sales from both search engines and social media platforms.
Visibility is just the first step; we’re committed to not only getting seen but also to securing quality leads and boosting your online sales. Our tailored PPC solutions are designed to ensure your brand stands out to your prospective customers right when they need it most.
At the core of our approach is a commitment to build strong, lasting partnerships. We work closely with organizations, becoming an integral part of their teams to drive success and achieve shared goals.
Why invest in PPC?
With a well-planned marketing strategy, paid search marketing can generate results and scale your business — locally or nationally. Allow our dedicated team to manage, monitor and optimize your PPC campaigns, ensuring you receive a high return on your advertising investment.
Paid Search Services That Drive Results
Keyword Research
We don’t settle for surface-level keywords. Our team dives deep into analytics to find the terms that align with your brand and sales initiatives to drive conversions. The result? A maximized ROI for every ad dollar spent.
Ad Copy Creation
Our experienced copywriters know your brand and craft compelling narratives that capture attention and drive action. Each ad’s copy is fine-tuned to resonate with your brand’s unique voice to engage visitors to do business with you.
Landing Page Optimization
Clicks are just the starting point. Our landing pages are designed and continuously optimized to captivate and convert, turning each visitor into a potential customer.
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PPC Campaign Management
Your campaigns are in expert hands. We use cutting-edge bid management tools and strategies to continuously optimize your campaigns, ensuring your paid search ads capture attention at critical decision-making moments.
A/B Split Testing
We test our ad copy with rigorous A/B testing — creative, headlines, copy, CTAs and more. We continually analyze the data and refine every element of your ads, ensuring peak performance at all times.
Remarketing
Target and re-engage users who’ve shown interest in your brand. Our tailored remarketing ads reinforce brand affinity and boost conversion odds based on visitors’ behavior.
Elevate your digital marketing strategy with PPC
As a full-service digital agency, we approach marketing holistically. We seamlessly blend search marketing and web development with writing, branding and PR, to create a cohesive and compelling brand narrative for your organization.
If you’re looking for a paid search marketing strategy that delivers extraordinary results, contact 1905 New Media. We will be your partner in achieving unparalleled marketing success.